Benchmark Against The Best: Our CX Audit
At The AHA Group, our proprietary CX benchmark is regarded as one of the most stringent global models for measuring exceptional Customer Experience.
Developed and designed by the experts responsible for implementing many of the highest performing CX environments in the world, this benchmark is the backbone of our Customer Experience Audit Practice. Our 22-metric audit framework examines all aspects of delivering premium customer experience, allowing companies to understand their current performance, identify strengths, and outline the critical opportunities for improvement.
During this process we produce an overall score, a series of drill down scores, expert recommendations, verbatims, vignettes, and executive commentary - allowing an objective view of company performance across the customer journey.
AHA CX Audit Results
The size of the Bubble indicates the concentration of clients who scored in that region. The larger the bubble, the higher the number of clients.
Where do you think your company lands?
Our Audit takes approximately six to eight weeks, inclusive of an onsite discovery phase, mystery shops (if applicable), customer focus groups, customer interactions, employee and leadership interviews and focus groups, detailed materials reviews, and deep dive analysis of current customer engagement plans and data.
The scoring, data analysis, and expert evaluations are prepared into a 50 to 75 page Executive Audit Report and delivered in a guided briefing appropriate for the board of directors, investors, executive leadership team, or critical CX executive stakeholders.
CX Audits for All Client Types
​Our Audit Practice delivers engagements for companies, divisions, and specialty teams across all industries, geographies, and sizes. Our audit clients include private & commercial aviation, healthcare, luxury retail, residential construction, technology, luxury automotive, banking & finance, professional sports, luxury hospitality, restaurant groups, and more.
